Title: Intro to Challenges: Pitch the Future

Duration: 0:59 minutes

Description: 

YouTuber and inventor Colin Furze introduces the three Shell Pitch the Future challenges.

[Video footage]

Interview footage of Colin Furze standing with outstretched arms speaking into the camera.

Colin Furze

Let’s get this show on the road!

[Video footage]

Colourful confetti flies around Colin. A series of blue and yellow animated lines appear behind him. 

Colin Furze

I’m Colin Furze, YouTuber and inventor.

[Text displays]

COLIN FURZE

YOUTUBER & INVENTOR

[Animated sequence]

Colourful Pitch the Future title card with Shell pecten logo at the top and race car on the left.

[Text displays]

PITCH THE FUTURE

#MakeTheFuture

Colin Furze

And welcome to Pitch the Future where we get some of the brightest minds, our Shell Eco Marathon students, to help out in solving real world challenges.

[Video footage]

Colin speaks into the camera. Animations pop up on-screen around Colin of a pencil, atom, lightbulb, brain, graduate cap and gears. Then a series of coloured animated circular and dotted lines appear behind him. 

[Animated sequence]

Animation of yellow and blue turning gears with on-screen text and Shell pecten logo.

[Text displays]

DECARBONIZING THE HOME

Shell ENERGY

[Video footage]

Colin speaks into the camera. Top right an embedded animation of homes and a finger flicking a light switch and a clock.

Colin Furze

The first challenge is to reduce CO2 emissions in the home, but without disrupting customers’ everyday comforts.

[Video footage]

Colin drinks from a white mug with Furze logo on it.

[Animated sequence]

Colourful animation of moving objects with text centre-screen and a white arrow at the bottom followed by the Microsoft logo.

[Text displays]

TRACKING AND REDUCING VEHICLE CO2 EMISSIONS

Microsoft

Colin Furze

The next task is to design a system which can be fitted into a car that tracks and shares CO2 emissions.

[Video footage]

Colin speaks into the camera. Top right an embedded animation of a car and a tracking device.

[Animated sequence]

Colourful animation with Shell pecten logo and on-screen text.

[Text displays]

DECARBONIZING ROAD FREIGHT TRANSPORT

Shell Lubricants

[Video footage]

Colin speaks into the camera. Top right an embedded animation of a home and approaching freight vehicle. A parcel is placed on the doorstep after which the vehicle drives off.

Colin Furze

The third task is to create a concept which helps decarbonise road freight transport, but without compromising customer expectations, because we still want our packages on time.

[Animated sequence]

Colourful animation with Shell pecten logo and charge icon and on-screen text.

[Text displays]

ELECTRIC VEHICLE BATTERY CHARGING

Shell Recharge

[Video footage]

Colin speaks into the camera. Top right an embedded animation of a compass, inside it a car driving on a road. The word STOPS next to the car.

Colin Furze

And the final task is to plan an all-electric drive with the fewest amount of stops, the best optimised battery, and in the fastest possible time.

[Video footage]

Colin speaks into the camera. A series of white and yellow animated circular lines appear behind him. 

Colin Furze

For full details on all things Pitch the Future, visit MakeTheFuture.Shell/Pitch.

[Animated sequence]

Colourful animation of a series of race cars on a circuit. Text centre-screen as displayed below.

[Text displays]

MakeTheFuture.Shell/Pitch

#ShellEcoMarathon

[Audio]

Shell jingle

[Graphic]

Shell Pecten centred on a white background with text at the bottom as displayed below.

[Text displays]

© Shell International 2020