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Future Rider: A Shell Eco-marathon Challenge

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K.I.T.T. from Knight Rider with a purple desert backdrop. Knight Rider © Universal City Studios, Inc. All Rights Reserved.
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Create a Car of the Future

Shell Eco-marathon teams, the 2022 Season is open and we’re delighted to introduce Future Rider: a new Shell Eco-marathon challenge, the first competition in the 2022 Virtual League. Your mission is to take the iconic car, K.I.T.T. from the 1980s hit TV series Knight Rider, as inspiration to create a sustainable, energy-efficient, connected car engineered for the modern world.

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What would the car of the future look like today?
Register your interest.

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5XI5tEmcf3c

Title

Future Rider: A Shell Eco-marathon Challenge

Transcript

Duration 1:04 minutes

Description

Video introducing the ‘Future Rider’ challenge

Background music plays

Futuristic synthesizer music, the theme to NBC’s 1980s hit TV series, Knight Rider.

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We see a wide shot of a futuristic car driving on an open road.

Voice over

Hello, my name is K.I.T.T.

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We see a close-up of the car’s (called K.I.T.T.) voice modulator blinking as it speaks.

Voice over

Short for Knight Industries Two Thousand.

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A close-up of K.I.T.T.’s front scanning light cuts to a rotating wireframe of the vehicle.

Voice over

That sounded quite futuristic when I was designed in the 1980s for a television series called Knight Rider.

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K.I.T.T. continues on the open road, we cut inside and see the digital speedometer race forward. We then see safety efficiency features.

Voice over

I was engineered to be the fastest, safest, most fuel-efficient vehicle in the world—with many technological features.

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We see a close-up of K.I.T.T.’s voice modulator blinking as it speaks.

Voice over

The car of the future, if you will.

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Cut back to an overhead shot of K.I.T.T. driving on an open road.

Voice over

Now 40 years later, my data indicates

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We cut to a series of graphics representing new technologies and new designs within the mobility industry.

Voice over

there are new technologies, new designs, and new ways to be powerful, yet more energy efficient than ever.

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We see a close-up of K.I.T.T.’s voice modulator blinking as it speaks.

Voice over

So I’m inviting Shell Eco-marathon teams from around the world to reimagine the car of the future in the new Future Rider Challenge.

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We cut to a series of graphics representing various aspects of design and development within the mobility industry.

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STEM students, you can use me for inspiration as you think about aerodynamics, sustainability, powertrains, fuel sources,

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We see a close-up of K.I.T.T.’s voice modulator blinking as it speaks.

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and your car’s ability to connect with humans—like I’m doing right now.

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Cut back to an overhead shot of K.I.T.T. driving on an open road.

Voice over

And as I understand it, you just might be handsomely rewarded.

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Future Rider

A Shell Eco-marathon challenge

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Get all the details at this website.

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Join the challenge at makethefuture.shell/FutureRider

Voice over

What is a website? This does not compute.

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Shell logo

#MakeThe Future

© Shell International 2021

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Title
The Pursuit
Description
K.I.T.T., short for Knight Industries Two Thousand, was the fastest, safest and strongest car in the world. Shell Eco-marathon students are challenged to take K.I.T.T as inspiration and think through the design, powertrain and user interface for their car of the future.

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K.I.T.T. from Knight Rider in the desert with a sun backdrop. Knight Rider © Universal City Studios, Inc. All Rights Reserved.

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Mission Overview
Description
To participate, Shell Eco-marathon teams will need to make a motivation video, present their car of the future in a submission video and include a written report. As a grand prize, winners will receive Virtual League points and a money-can’t-buy motorsports experience.

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Team DTU Roadrunners, race number 501, from Technical University Of Denmark, Denmark, competing in the UrbanConcept-Ethanol category with their vehicle, the DTU Dynamo during day three of Shell Make the Future Live 2019 at the Brooklands motor racing circuit, Wednesday, July 3, 2019, Weybridge, Surrey, UK.

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Supported By Our Partners

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Supported by Altair

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Altair
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Supported by Google

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Ready to turbo boost the car of the future? Show your interest for Future Rider: A Shell Eco-marathon Challenge as part the 2022 Virtual Season registration today.

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FAQs

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What is Future Rider: A Shell Eco-marathon Challenge?
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The world last saw K.I.T.T. fighting crime in the 1980s NBC television series Knight Rider. This year, the car of the future comes back to kickstart Future Rider: A Shell Eco-marathon Challenge. STEM students from around the world will be on a mission to create a sustainable, energy-efficient car designed for a modern world. With imagination as the only limit, how will an iconic car of the ‘80s inspire the car of the future once again?

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So wait, what is K.I.T.T.?
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In the ‘80s, K.I.T.T., short for Knight Industries Two Thousand, was the car of the future. It was the fastest, safest and strongest in the world, equipped with auto collision avoidance, autonomous driving, voice recognition and other cutting-edge features. What would the car of the future look like today?

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How does the competition work?
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First, student teams will provide a 60-second motivation video to introduce themselves and share their interest in the challenge. To present their ideas, students will submit another 60-second submission video starring their car of the future and a written report detailing the more technical aspects.

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Should my car of the future look like K.I.T.T.?
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No. K.I.T.T. was designed to be the car of the future. Engineered to be the fastest, safest and strongest car in the world. Using that as inspiration, imagine your own vehicle of the future, proposing innovative upgrades and new features. Will the car of the future lose the old dot matrix printer? Get a heads-up display? What about its personality and how the voice will sound? What would it look like in the modern world, or even five to ten years from now?

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How into the future are we talking? Do innovations have to be technically feasible?
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Students should unleash their creativity to create the car of the future. We encourage the incorporation of new capabilities, like voice activation and big data connectivity, but all should be technically feasible for this decade (by 2030).

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How is a winner chosen?
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Judging will take place in two stages. First, the panel of judges will review and score the submissions. Three shortlisted teams per region (Asia Pacific and the Middle East, Americas, and Europe and Africa) will advance to stage two. These points from stage one will make up 50% of the final result.

In stage two, the nine shortlisted entries will be up for public vote. These points will make up the remaining 50% of the final result. Three regional winners with the highest points will be chosen as well as one global winning team with the highest overall points.

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Who can take part in the challenge?
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Only Shell Eco-marathon teams registered for the 2022 season can enter this competition. Entry is voluntary.

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How do I take part?
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Shell’s Future Rider challenge is designed for Shell Eco-marathon teams to work together virtually. First you need to register for the 2022 season and then submit your Future Rider entry by October 28, 2021 at 23:59 (GMT).

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What are the key dates?
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Shell Eco-marathon 2022 Season Registration: September 1 – November 10, 2021 (required for participation, must be completed before the Future Rider submission period ends)
Future Rider submission: October 1 –October 28, 2021
Stage one judging: November 2 – November 9, 2021
Shortlisted teams announced: November 12, 2021
Stage two judging (public vote): November 19 – November 24, 2021
Winners announced: December 13, 2021

Please note that any of these dates may be subject to change according to the Organiser’s discretion. Changes will be communicated via this page and through the Shell Eco-marathon social channels.

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What are the prizes?
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The three regional winners and global winner will receive the following Virtual League prizes and points. As a grand prize, the global winner will get a money-can’t-buy motorsports experience.

Regional 1st place: $1,000 and 100 Virtual League points

Regional 2nd place: $750 and 85 Virtual League points

Regional 3rd place: $500 and 70 Virtual League points

Global winner: Additional $500 and 50 Virtual League points

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Where can I download the rules?
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The rules can be found on this page.

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Mission Briefs

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Title
Official Rules for Future Rider: A Shell Eco-marathon Challenge
Mime Type
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6 MB
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Title
K.I.T.T. 101
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Knight Rider © Universal City Studios, Inc. All Rights Reserved.